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The GTM Finance Blog

Insights, musings, and the latest in technology and best practices for GTM Finance. Brought to you by the team behind QFlow.ai.

The Evolving CFO Role: Insights from Jason Pikoos

Join Paul Barnhurst, The FP&A Guy, and Glenn Hopper in this episode of Future Finance as they sit down with Jason Pikoos, Partner and CFO Advisory Leader at Connor Group. Together, they unpack how today’s Chief Financial Officers are adapting to an environment defined by heightened data analytics, new technologies like AI, and the need for strategic leadership that transcends traditional finance responsibilities.

Automated Business Digest Delivery

In the world of B2B growth, alignment isn’t just nice to have—it’s mission-critical. Yet too often, teams operate from different playbooks, using different data to tell different stories. Today, we’re changing that with automated Business Digest delivery.

Two Paths to GTM-Finance Alignment: Build versus Buy

Achieving alignment between your Go-to-Market (GTM) teams and Finance is no longer optional. For CFOs, Revenue Operations, and Go-to-Market leaders, the stakes are high. Without tight alignment, forecasting becomes a game of guesswork, decision-making slows to a crawl, and opportunities are lost.

The question is simple: Do you build a solution in-house or do you buy a purpose-built platform to solve the problem today?